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H. Fredriksson

H Fredriksson

"Designer Helena Fredriksson creates pieces with a modern, artistic, and sustainable aesthetic. "

Originally from Sweden, Fredriksson currently lives and works in Brooklyn, NY. Her sophisticated collection reflects both the Scandinavian aesthetics of her upbringing and the multicultural reality of life in New York City. She balances her fashion sense with her art background, often creating intricate, nature-inspired fabric prints based on her photographs and drawings.

Fredriksson is inspired by everything from the dark psychology of Bergman films and contemporary European painting to the austere silhouettes of the Nordic landscape. The overall mood of her collection is one of time and timelessness, yet the details, silhouettes, and designs also reflect contemporary culture.

Tailored garments are balanced with oversized, loosely draped pieces in a unique juxtaposition that forms the core of the collection's style. Combining traditional craft with new technology, the collection is created in New York City using sustainable fabrics and production methods.