Interested in becoming part of Artful Home? Click below and we'll guide you through the jury application process. Once you begin, you can save your progress and return to the application at any time.
We help artists reach a broader audience. Exposing your work to more buyers means more potential sales. As an Artful Home artist, your work will be marketed across North America through one of the most trusted sources for discriminating art lovers and trade professionals.
You are always in good company. Every artist on our website has been juried to ensure a collection of exceptional quality. Our jurying panel, the Art Advisory Team, is led by Michael Monroe, former curator of the Smithsonian’s Renwick Gallery in Washington, D.C.
We focus on what we do best, so you can focus on your art. From customer care to merchandising and marketing, our experienced team members are dedicated to your success.
We support our artists with active, direct marketing. Our catalogs, email marketing campaigns, and advertising all serve the same purpose: to sell our artists' work. We are constantly seeking out new ways to reach potential buyers and encourage them to buy the work they love.
Step 1: Application. When you apply to be juried by our panel, we ask you to submit your artist statement plus images and information about your artwork. There is a jury fee of $35 each time you apply.
Step 2: Jury Process. Once you apply, your artwork will be reviewed and evaluated by our jurying panel, the Art Advisory Team.
Step 3: Notification of Jury Results. As a juried website, Artful Home does not accept every application. We’ll notify you in 6–8 weeks about your jury results. Artists who are not accepted may always apply again with a different portfolio of artwork. If accepted, artists must finish setting up their account and submit work within four months of acceptance.
Fee Structure. Once an artist is accepted, we charge a one-time membership fee of $300 to help offset onboarding costs. This fee can be paid all at once, or in installments of $25 per month for one year. There are no additional fees or charges.
Commissions. Artful Home takes a 50% commission on any sales we generate, much like a traditional gallery. Artists set their own prices, ensuring that they earn what they want for each piece.
Our jury is comprised of members of the Artful Home merchandising team and is led by Michael Monroe, currently the Director Emeritus for the Bellevue Arts Museum in Washington, and formerly the curator for the Smithsonian’s Renwick Gallery, the nation’s most prestigious venue for twentieth-century American craft.
When jurying artwork for inclusion to Artful Home, our panel uses the following criteria:
• The work must exhibit creativity and originality in approach and/or concept.
• The work must possess exceptional aesthetic qualities.
• The work must exhibit excellent craftsmanship and technical mastery.
• The work must be from a consistent body of work with a sense of artistic integrity.
• The work must not be copies or knock-offs of another artist’s work.
• For all artwork, home decor, and jewelry, the work must be made by the artist in the United States or Canada.
Once you are accepted by Artful Home, you can submit new work to the site at any point. Our merchandisers review all new artwork and reserve the right to edit or reject submissions.
Once an artist is accepted, Artful Home charges a one-time membership fee of $300 to help offset onboarding costs. This fee can be paid all at once, or in installments of $25 per month for one year. There are no additional fees or charges.
As an Artful Home artist, you will have your own Artist Profile page on artfulhome.com, showing your artist statement, resume of achievements and awards, and artwork.
Your work will be searchable from within our site, and may be featured in collections through our online marketing efforts. We will also market your work through our search engine marketing program.
Your work may also be chosen to be featured in our email marketing, catalogs, on our website homepage and landing pages, and through print publicity materials.
Being accepted to sell through artfulhome.com does not automatically mean your work will be featured in a catalog. All Artful Home artists are eligible for catalog participation, but the decision of which artwork to feature is left exclusively to our catalog team.
A great deal. You will be able to upload your own images, set your own retail prices, deactivate works of art, update your artist’s information, and change your prices whenever you want.
Changes are reviewed by our merchandising team before going into effect, but we respect our artists’ wishes in how their work is presented.
Unlike many companies, Artful Home supports its artists with direct mail catalogs, email marketing, search engine optimization and paid marketing, and a website that attracts over 1.5 million visitors annually.
Plus, with more than 30 years of experience, we have become known for the high-quality offerings of our juried collection and for our exceptional customer service. As part of Artful Home, you will benefit from the reputation and trust we’ve built with our customer base over the years.
Also, note that as an Artful Home artist, you are still free to sell your work through other website and venues. We just ask that you use the same pricing structure with us as you use in other channels.
Our customers love hearing about you—so we feature your artist statement at the top of your Artist Profile page. We ask all of our artists to follow a standard format when writing their artist statement. You can find more details about writing and formatting your artist statement here.
Beautiful photography is absolutely essential for selling your artwork online—and a prerequisite for having your work featured in marketing materials such as emails. We recommend having your work photographed by a professional with experience shooting artwork in your medium.
The goal of these photographs is to give customers the best possible view of your piece. There should be nothing to distract viewers from the work. The piece should be well-lit to highlight its best features, without hard shadows or excessive flash reflections. Ensure that your photographer uses a clean, neutral background (e.g. a white, black, or gradated sweep), rather than a textured backdrop or elaborate room setting. If your work is 3-D, ask your photographer to take shots from several angles; having alternate images is very helpful for customers.
Every image file should be:
• A high-quality JPG
• sRGB color (not CMYK)
• A minimum of 72 DPI
• Under 10MB in file size
• At least 2400 pixels on the longest side
• Not interpolated (or "upsized")
If you don't think you can afford good photography, consider the high costs of poor photography. No matter how amazing your work is in person, if your online images are low quality, customers tend to assume that the work is also low quality. Great photography, on the other hand, shows how wonderful your work truly is and gives customers a chance to fall in love with it.
In the long run, the quality of your photography has a direct impact on your sales. Because it is so important, we recommend including photography in your overhead costs, and factoring it in when determining the pricing of your artwork.
Though a beautiful image can sometimes sell a work of art on its own, a complete, accurate description is often times just as essential. Our customers not only need to know the materials and size of your piece, they also love hearing about your techniques and inspiration.
Though the specifics vary from medium to medium, the following should be included in every product description:
• All materials that make up the piece (as specifically as possible)
• All pertinent dimensions (height, width, depth, etc.)
• Techniques used to make the piece
• The ideas or inspiration behind the work, or any special information relevant to its creation
If your work is featured in a catalog, we may ask for a photo sample, and if so, it will be shipped on the Artful Home UPS account, paid for by Artful Home. We do not purchase photo samples; they will be returned to you.
Note that we sometimes use artists' own photos in the catalog. In these cases, we do not need a sample.
Yes, always—we pride ourselves on being a true partner in selling your work. Our staff is available during normal work hours (CST) to assist you with any problems or questions. Just call us at 877-256-6706 or email artists@artfulhome.com.
Like a typical gallery arrangement, we will split the sale with you 50/50. We cover the cost of shipping, but you will have to purchase your own packing materials (e.g. boxes, bubble wrap, tissue paper, etc.). Be sure to factor the cost of shipping materials into your price.
If you are shipping a large work that requires crating, we ask that you list that cost in addition to the cost of your item. We will reimburse you for the entire cost of crating.
Remember, you have full control in setting the price of your artwork—but if you would like guidance on pricing, we are happy to help! Contact our Artist Services Team at 877-256-6706 or email artists@artfulhome.com.
Throughout the year, we have a variety of sale events. When we choose to offer discounts, the discount comes out of our half of the pricing—never yours. So you can rest assured that you will get paid your full amount even when we offer sales. Note that our semiannual Studio Sale works a bit differently (see next question).
Studio Sale is a voluntary event in which artists have the opportunity to liquidate pieces at a discounted price. If you choose to participate, you get to set your discounted price. We still split the sale 50/50 like usual.
First, we'll send you an email letting you know that an order has been placed. Then, you can view, manage, and commit to your order in the Artist Center. Once your piece is created, packaged, and ready to ship, you can print the shipping label from the Artist Center. The shipping cost is automatically charged to Artful Home. You are responsible for getting your shipments to the carrier.
We accept returns for any reason within 14 days of delivery. All returns will be sent to you. Neither you nor Artful Home receives payment for a returned item.
If your work happens to get damaged during the return process, save the packing materials for inspection by the carrier. We insure all our shipments, and we will reimburse artists in the case of a successful claim.
Other questions? Call our Artist Services Team at 877-256-6706 or email artists@artfulhome.com.
selling your artwork: frequently asked questions